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Ohio State University wins legal battle to trademark the word THE

Ohio State University wins legal battle to trademark the word ‘THE’ for use on all Buckeyes merchandise – after striking agreement with designer Marc Jacobs to share the word

  • Ohio State University has won its legal fight to trademark the word ‘The’ 
  • U.S. Patent and Trademark Office approved the university’s request Tuesday 
  • School uses ‘The’ on its branded merchandise like T-shirts and hats
  • It is a reference to OSU’s full formal name under law: The Ohio State University
  • OSU struck a deal with fashion retailer Marc Jacobs to share use of word ‘The’ 


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