Mark Zuckerberg’s sister kicked off a cryptocurrency ad campaign marketed to women with a hilarious blockchain tribute to Adele.
The coin’s new ad features Randi Zuckerberg, 39, in a fur-collared cardigan, sort of like the one Adele wore in her ‘Hello’ video, lip syncing a crypto-themed version of the same song.
‘Hello, it’s me,
‘Would you like to learn exchanging crypto–cur–rency?’ she sings in Adele’s soulful, yet fragile way.
She tweeted out the video last week, saying ‘Crypto should be fun.’
And ‘Apologies Adele.’
Zuckerberg, who left her brother’s social media company after 10 years because of the lack of women in tech, is a brand advisor for OKCoin, which promised to dedicate $1 million to bringing more women to crypto.
They hope that half of their currency will be held by…
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